Are your sales teams meeting the needs of today's customer?

STARTING AT $99
TAKE A CLOSER LOOK

WHAT'S INCLUDED

Training designed to keep your salespeople at the forefront of our industry

800.280.1830

WHAT'S INCLUDED?

20 customer-focused training videos designed to help your salespeople, merchandisers and drivers meet the needs of today's customer

Entry Level Training

The History of Beer,

Understanding the 3-Tier System, Beer Industry Overview, Displays and Merchandising Basics and more!

Driver Training

COMING SOON!

Sales Training

Overcoming Objections, Selling Features and Benefits, Goal Setting, Active Listening, Asking Powerful Questions and more!

Training perfect for new employees to the beer business including;

Training designed to help your drivers and their helpers better understand their role and how to communicate with your customers.

Sales training aimed specifically at your sales team's needs;

WHAT MAKES IT SPECIAL?

We've done the research...and it says that short, quick learning bursts are effective.

Our customers have adapted and changed to meet the challenges of our world today. And so have their needs. However, have our sales team's abilities to ask great questions, uncover the NEW needs of our customers - and sell solutions kept up?

If you don't think so - this is their turnkey solution - that is beer specific and delivered to your teams when and where they have time.

Here are the details:


$99 per person for a one-year license. Each salesperson, merchandiser or driver needs their own account for viewing, testing and communication from us.

Sign up now!

New driver courses are coming and will be included in the licensing fee.

Who's behind this thing and why should I listen to you?

Q

Matt Dahlstrom founded a training and consulting firm in 2003 and has since helped hundreds consumer goods companies grow and maintain the success of their operations. Prior to that, he spent 10 years working for Coors Brewing Company. Matt has authored two books on sales and people development. His newest book, “BLOOM: Inspiring Ownership at Work,” was published in 2015. Matt is a member of the National Beer Wholesalers Association, the Young Entrepreneurs’ Organization and the National Speakers Association.

Q

Are there group discounts?

Yes. Contact us and we can accommodate you and your team regardless of size.

Q

I'm a total beginner when it comes to sales, will I still get value?

Yes. A thousand times yes! In fact, its perfect for seasoned salespeople and newbies.

Q

How does it work?

Once you or your employees enroll you will have access to all available content. Courses are self-study so you can watch at your convenience.

Q

Do I have to complete the courses in a certain amount of time?

Nope! The course is built for you to learn at your own pace. Just dive in whenever you have time. Your membership never expires.

Q

Do these courses need to be viewed on desktop computer only?

No. As long as you have an internet connection, all courses can be viewed on a desktop, laptop or mobile device. We support Mac OS X & iOS plus Windows & Android operating systems.

Q

Are the courses live?

No. Since we have learners from all over the world, it makes it impossible to schedule live courses. These courses have illustrated instructors who provide a unique way to watch anytime and anywhere as long as you have high-speed Internet connection on a desktop, laptop, tablet or smartphone.


You can watch the videos in parts if you can't watch the entire video all at once. You can forward and rewind the video lessons from your instructor as often as you wish during your enrollment in the course. This is an added bonus, because everyone knows that there is no rewinding instructors information when doing an in-person workshop. We made it easy for anyone in the world to learn from the very best.

Q

Is there quizzes?

No. There are no quizzes for the learning modules at this time, only for the 5-part Consultative Selling training.

Q

What if I buy it and find out its not for me?

If you are unhappy with the course in any way, just contact us within 30 days of purchase and we'll issue a full refund. No questions asked.

FAQs

Here are the details:


Sign up now!

© In:trench Consulting Group, LLC 800.280.1830

$99 per person for a one-year license. Each salesperson, merchandiser or driver needs their own account for viewing, testing and communication from us.